There are many levels of presentation, whether it be very formal with a slide show and color booklets or informal with loose sketches and a brief explanation. Which level you choose depends upon your situation. In this situation, presenting our animation idea and great medical animation to Nokia is a simple, straightforward approach that doesn’t require a formal presentation.
The goal of our presentation is for the client to fully understand and accept our design choices, not to overwhelm them with visuals.
The simplistic approach consists of organizing all your reference material and storyboards into either printed material or a digital format. No matter which format you choose, it should represent your thoughts in an organized manner, to the point that it can stand on its own without explanation. If you decide to combine a printed presentation with a digital one, just make sure your digital files are named in a way that’s easy to understand, like “Nokia_concept1_storyboards.”
When you are finished with your presentation, it should contain all the information necessary to outline your inspiration, animation concepts, and the deadline. Warning! Never include original drawings in a presentation you’re handing off to a client! Everybody loses a document now and then and you don’t want your drawings to become the latest statistic.
Digital Format For a digital presentation, try to use the most commonly used digital files like JPEG, QuickTime, PDF, Word, Excel, etc. The best solution for a digital presentation is a file that nearly everyone can open on his or her computer an Adobe PDF. Adobe Acrobat software is used by many animation professionals to organize text, image s, and graphics similar to a printed booklet. If you don’t have it, at least look into it. Another approach to the digital solution would be to have your cover sheet, concept explanation, and schedule as a single Word document and your research collage and storyboards as JPEGs. The easiest way to find out how to present your digital material would be to call your client and ask their preference.
Printed Booklet Choose a size, most likely 8½” x 11″. Include a cover page with a title, and then subsequently organize image s, drawings, and storyboards into an order that makes sense to the client. Print it all out and bind the pages together in a nice presentation folder.